Agency ProspectingMulti-Location LeadsLocal MarketingB2B Sales

How Agencies Can Find Multi-Location Business Leads

JaredJared
8 min read
How Agencies Can Find Multi-Location Business Leads

Why Multi-Location Prospects Are Valuable

Businesses with several locations often need consistent local pages, review workflows, campaign reporting, and brand standards. They are a different prospect from a single-location business, so search and outreach should reflect the operational complexity.

Find Brands Across Their Locations

Search Google Maps for a target industry in several cities, then group listings that share a brand name or domain. PinLeads can collect names, addresses, websites, phones, ratings, and source queries for each location. Confirm that locations belong to the same organization before combining them.

Identify the Agency Opportunity

Review the brand’s location pages, review activity, booking path, and consistency of business information. Note one specific, public gap—such as missing location pages or inconsistent hours—without claiming it caused lost revenue. That observation gives your outreach a credible starting point.

Reach the Right Stakeholder

A local manager may not control brand marketing. Use public contact channels to ask for the person responsible for marketing, operations, or local growth. Offer a small next step, such as an audit of three locations, and track the account at the brand level.

For general local research, see how to find local businesses by industry and city. For outreach positioning, read how to sell digital marketing to local businesses.

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